I know the Friday after Thanksgiving is a slow news day, but did the local CBS affiliate have to spend the first nine minutes of its Friday noonday news broadcast on Black Friday shopping? That's nine minutes out of thirty, gang. They had three reporters "on the scene" at three different shopping centers. They had anchorfolk, reporters, and shoppers harping on the "stress" of Christmas shopping the whole time. It makes me damn sick. And the media wonders why it gets no respect?
Now, I'm not saying it shouldn't have been covered at all -- I'm as much an observer of the odd social habits of my fellows as anyone. I'm saying two minutes at the end of the broadcast, where the lightweight "human interest" stories typically go, would have been far more appropriate. Dedicating a third (or more, I stopped watching) of your broadcast to "Black Friday" is just a way of avoiding more important matters. Likely it's a way of avoiding more important local matters, as well.